Órigo
Customer Portal Redesign
About Órigo
Órigo is the largest company in solar energy generation and shared distribution in the Southeast of Brazil.
Challenge
Since it was a platform that had already been in use for some time, I chose to conduct more exploratory and secondary analyses, such as tracking via Google Analytics, database data, mouse tracking, heat maps, and organizing and documenting conversations with sales representatives.
CRO analysis
The Lighthouse page load analysis tool assigned the following scores to the first page of the self-service flow. The analysis considers the time it takes for content to become visible and interactive for the user.
Mobile: 36/100
Desktop: 57/100
To optimize page load time, several actions can be taken—some more complex, such as reducing unused JavaScript, and others simpler, like using modern image formats that load faster (such as JPEG XR and JPEG 2000).
About Órigo
Órigo is the largest company in solar energy generation and shared distribution in the Southeast of Brazil.
Challenge
Since it was a platform that had already been in use for some time, I chose to conduct more exploratory and secondary analyses, such as tracking via Google Analytics, database data, mouse tracking, heat maps, and organizing and documenting conversations with sales representatives.
CRO analysis
The Lighthouse page load analysis tool assigned the following scores to the first page of the self-service flow. The analysis considers the time it takes for content to become visible and interactive for the user.
Mobile: 36/100
Desktop: 57/100
To optimize page load time, several actions can be taken—some more complex, such as reducing unused JavaScript, and others simpler, like using modern image formats that load faster (such as JPEG XR and JPEG 2000).
CRO analysis
The Lighthouse page load analysis tool assigned the following scores to the first page of the self-service flow. The analysis considers the time it takes for content to become visible and interactive for the user.
Mobile: 36/100
Desktop: 57/100
To optimize page load time, several actions can be taken—some more complex, such as reducing unused JavaScript, and others simpler, like using modern image formats that load faster (such as JPEG XR and JPEG 2000).
About Órigo
Órigo is the largest company in solar energy generation and shared distribution in the Southeast of Brazil.
Challenge
Since it was a platform that had already been in use for some time, I chose to conduct more exploratory and secondary analyses, such as tracking via Google Analytics, database data, mouse tracking, heat maps, and organizing and documenting conversations with sales representatives.
CRO analysis
The Lighthouse page load analysis tool assigned the following scores to the first page of the self-service flow. The analysis considers the time it takes for content to become visible and interactive for the user.
Mobile: 36/100
Desktop: 57/100
To optimize page load time, several actions can be taken—some more complex, such as reducing unused JavaScript, and others simpler, like using modern image formats that load faster (such as JPEG XR and JPEG 2000).
See some details
Mariana souza
Senior UX Designer, currently crafting experiences at Catho
Think I’d be a good fit for your team or project? Let’s connect.
Let's connect?
Email copied!
Selected projects
Catho: MVP Catho Express
Drograria SP: Revamp Marketplace In
Órigo: Customer Portal Redesign
Freelance: Freelance Works
Mariana souza
Senior UX Designer, currently crafting experiences at Catho
Think I’d be a good fit for your team or project? Let’s connect.
Let's connect?
Email copied!
Selected projects
Catho: MVP Catho Express
Drograria SP: Revamp Marketplace In
Órigo: Customer Portal Redesign
Freelance: Freelance Works
Mariana souza
Senior UX Designer, currently crafting experiences at Catho
Think I’d be a good fit for your team or project? Let’s connect.
Let's connect?
Email copied!
Selected projects
Catho: MVP Catho Express
Drograria SP: Revamp Marketplace In
Órigo: Customer Portal Redesign
Freelance: Freelance Works
Think I’d be a good fit for your team or project? Let’s connect.
Let's connect?
Email copied!
Let's connect?
Email copied!
Selected projects
Catho: MVP Catho Express
Drograria SP: Revamp Marketplace In
Órigo: Customer Portal Redesign
Freelance: Freelance Works